How we help
Strategy
Develop Your Strategic Co-Sell Roadmap: Build a clear 12-month GTM plan aligned with cloud provider priorities and your business goals.
Readiness
Equip & Empower Your Team: Move beyond ad-hoc efforts with targeted coaching and knowledge transfer that builds internal confidence and capability.
Advisory
Advisory
Optimize Partner Engagement & ROI: Master program navigation, unlock funding, and implement operational rhythms to maximize results without burning out your team.
Why Us
Our mission
Empower small to mid-size independent software vendors and tech consulting companies to get co-sell right and turn cloud GTM into a revenue-generating force.
Our vision
Guide our clients through a focused cloud GTM strategy that results in a clear and actionable co-sell.
Our values
We do our best not to be bound by convention and look out for our team. We strive to foster trust-based and outcome-driven relations with our clients, partners, and cloud providers. We approach each interaction as an opportunity to elevate our competence and clients' experience. We demonstrate resilience and a constructive attitude to setbacks. We make decisions with conviction to quickly adapt to an ever-changing channel landscape.
Who leads Co-Sell Plus
Rodrigo Orzari
"Over the years working inside IBM, Microsoft, VMware/Broadcom, and AWS leading channel and marketing strategy, I’ve witnessed what happens when a partner gets co-sell right — it changes everything.
Independent software vendors and tech consulting companies grow 10x by mastering their cloud GTM strategy and building real collaboration with sales and partner teams from cloud providers like Microsoft, AWS, and others.
And with that growth came real-world results: new products launched, deepened industry specialization, and their customers achieve transformative results by making the most of cloud provider resources and partner programs.
At Co-Sell Plus, with my team's help, we built a structured framework for assessing and advancing your co-sell capabilities that turn cloud GTM strategy into a revenue-generating force."